For the first time this year NCCBF will have an exciting new addition to its program. Sakura 360 is a brand new area of the festival that will take place during its first weekend. What can you expect from the event? Imagine a magical box that pops open with bright colors, sensational beats and sounds. Sakura 360 is that box that kindly invites you to discover what’s inside.
Sakura 360 celebrates the diverse Japanese-American community as well as J-pop culture. “The Sakura 360 area is a place where I hope the traditional Japanese culture will meet the “new” Japanese culture. As we approach the 50th anniversary, I see this area playing a pivotal role in introducing the “new” culture of Japan to our festival fans especially in the area of fashion, gaming and anime. In each of these genres, many people are fusing traditional and modern Japanese culture”, says Greg Viloria, The 2015 NCCBF Executive Chair for PR/Marketing.
The Sakura 360 extensive program has lots to offer — there will be something for every pop-culture enthusiast. Surrounded by fun activities and live performances you will be transported to a place fueled by passion and energy. You will have an opportunity to participate in numerous fun games such as Cosplay Chess where people in costumes act as life size pieces, a scavenger hunt or Sempai Says (Simon Says), and of course, receive grand prizes. The Glico Pocky Truck will be present to give away free Pocky snacks! At the end of the day, everyone will be welcome to join a magnificent cosplay gathering for photos. You will not leave #Sakura360 without great pictures and memories.
Make sure not miss the “After Party”, which will take place on April 11th and feature local performers. DJ Kepik, one of the most popular DJs in the San Francisco Bay Area, will also be there to share his love for electronic rhythms with the audience. This is sure to be a euphoric night of dancing and music.
We are very grateful to our sponsors for supporting this event: Samurai Geisha Festival, FUNimation, Ezaki Glico Co., Idea Factory, The Asian Art Museum of San Francisco, Crunchy Roll, and NIS America. Special thank you goes to our partner Japan Expo, the largest expo outside of Japan, for helping us with the concept of celebrating the “new” culture of Japan. Follow their Facebook page to learn more about them. Sakura 360 is also made possible in association with 1UP Level, GDC Event and Cosplay SF.
Sakura 360 is absolutely free and open to the public. To stay tuned to the event news and updates, please join the Sakura 360 Facebook page. For more information feel free to contact Katheryne Vu, the Producer and Area Manager: email@example.com.
When: Sakura 360 will take place on April 11th from 10:00am – 7:00pm and April 12th from 10:00am – 5:00pm (“After Party” — one night only, on April 11th from 5:00 – 7:00pm).
Where: Japantown, SF. The new area is located on the upper Post Street side of the festival between Buchannan and Laguna Streets.
by Halyna Yakubovich
NCCBF Social Media Guest Blogger