Arts and Craft booth Arts & Crafts Area - The Arts and Crafts Area features Japanese/Asian-inspired cultural arts and crafts. Curated by NCCBF staff, this area is very unique to this festival and features independent artisans who make and/or design all of their own products. It is located in the Buchanan Mall, amongst the famous Ruth Asawa Origami Fountains between Sutter Street and Post…
Food & BeerArea Food Area & Sapporo Beer Garden - Food Area The Northern California Cherry Blossom Festival food area is a crowd favorite. The block along Webster Street, between Post and Sutter, is solely run by non-profit organizations. You can find the best of Japanese outdoor festival foods prepared by heart of the Japanese community. All proceeds benefit each organization. This year’s participating non-profit…
Performances & Exhibits at the JCCCNC (the Center) - Known for providing traditional Japanese performances and cultural art exhibits, the Japanese Cultural & Community Center of Northern California (JCCCNC, or the Center) is one of the Festival’s major indoor venues, located at 1840 Sutter Street. Over the first three days of the Festival, visitors will be surrounded by authentic performances of both classical and…
Sakura 360 Area – New Culture Meets Old Culture - Sakura 360 is a participating area in one of California’s most prominent celebrations of asian traditions – the Northern California Cherry Blossom Festival. This area honors the modern “360 degree” fusion of pop-culture exchange between Japan and America, involving anime, gaming, fashion, music, and dance. Visitors are invited to enjoy and participate in contests, activities,…
Tokyo 2020 Station Logo Tokyo 2020 Olympic Village - With the Summer Games in Tokyo just over a year from now, the Festival is launching a new area called, Tokyo 2020 Olympic Village. The Olympic Village will be anchored by our media sponsors and the English/Spanish Broadcast partners of Tokyo 2020, NBC Bay Area and Telemundo 48.  This area will feature activities including children’s…
Webster Street Stage - The Webster Street Stage began over 25 years ago to promote the Bay Area’s contemporary musicians and performing artists.  It has provided Asian Americans and entertainers of various backgrounds a venue to showcase their talent. From hip-hop to reggae, jazz to Top 40 R&B, and acapella, the Webster Street Stage lineup has always been exciting…